Welcome. Meet our education team, watch videos about ITELY products on our youtube channel and contact us if you have any questions.


Daniel Keane

Daniel Keane is an internationally celebrated colorist, stylist, platform artist and teacher as well as a successful business owner of Serenza Spa and Salon. Daniel is also a founding and current member of the H.O.T. Style Council for Helen of Troy and a National Team Member for ITELY Hair Fashion, a global manufacturer of hair coloring and other grooming products. He has appeared regularly on local television talk shows, such as Northwest Afternoon, and where he created hair and make-up for international celebrities including Kitty Dukakis, Julia Child, Martha Plimpton, and Julie Harris.

Daniel Ruidant

Study with the only 2 time world haircutting champion Daniel Rudiant and come away with a new found excitement for haircutting. His talent and abilities to share & communicate are only exceeded by his skilled proficiency with the razor & shears. Your haircutting skills will never be the same. Daniel will use both the shears and the razor. Come prepared to be inspired. In September of 2017 Daniel was inducted into the National Hair Museum Hall of fame.

Taylor Jameson

Taylor Jameson is the nations razor queen doing straight edge razor cutting like no other. Originally from Scotland, Taylor Jameson opened her first hair salon, Zlggy's, with support from The Prince's Trust (Prince Charles's Organization to help support small business owners.

Ms. Jameson was named "Young Entrepreneur of the year shortly after that. She has had a successful career working in Scotland, New York, California, working with Sassoon, among others.

Eventually residing in Cincinnati, Ohio, she opened her second salon, Taylor Jameson Hair Design. Her Sassoon training has been the instrumental foundation to her success as an educator, art team member, and platform artist for many years.

Taylor has developed many education formats that both inspire creativity and professionalism in this industry. She incorporates the fundamentals and foundation of cutting, long hairdressing and styling which brings out confidence allowing controlled creativity to flourish. Taylor has a broad fan club and is in high demand as an inspirational educator and platform artist.

Gary Tenore

As one of the most experienced, skilled and well traveled international Master Educational representatives of ITELY HAIRFASHION, Gary has earned the respect and heartfelt acclaim of global beauty professionals the world over, from Europe, China, South America, Canada and the United States. A student of cultural history, collector of fine arts and owner of his celebrated New York salon, Gary’s work has been featured and published in virtually every relevant style and fashion media on a consistent and ongoing basis. He has incorporated his extensive frame of reference to expand the technical knowledge and creative boundaries of aspiring novices and seasoned experts alike with the universal message of his practical approach, creative command and inviting personal presence.

Lia Elizabeth Hall

Born in Liverpool England, Lia grew up spending much of her time in her mum’s hair salon where she gained first hand business experience in the industry. At the young age of 19, Lia started a position with Global keratin. She quickly became the companies darling and was assigned to do tradeshows as a platform artist and got her first opportunity to help create the brands image by getting involved in photo shoots and NBC television appearances, talking about the features and benefits of that company’s products. Lia demonstrated how to create the “MAD MEN” inspired hairstyles at home.

Now 27 Lia is the owner of Pure Beauty Concepts and Creative Director of Capelli D'Oro Fifth avenue salon in NYC and her passion for perfection shows in her work. Lia splits her time between Florida and New York.

Mark Carr

A successful Sculptor and Painter, Mark Carr is an operator at the fashionable Fringe Salon, in Harrisburg, Pennsylvania. Driven by his passion for the Classic Arts, Mark applies his keen sense of dimension and shape to each design, giving a sense of individual creation to each client or presentation.

Mark’s specialized approach to color and shape is not just recognized by his clientele and peers. In fact, his hair designs have been a subject of world renowned photographer Jeffrey Rose, whose camera has captured the artistry and study of many of the worlds most noted celebrities. His classes inspire his students to successfully cultivate their highest technical and artistic capabilities.

Nick Trombetta

For over 30 years, Nick Trombetta has shared his passion and inspiration for precision artistry among his peers.

Nick’s innovative techniques have been featured in international forums and magazines. He was bestowed the honor of “Best Hair Colorist of Westchester County” in New York, by The Westchester Magazine.

Awards and accolades aside, Nick’s distinction is his innate ability to fuse the inner and outer beauty by earning the trust and confidence of his audience. By gaining an understanding of his clients, he can then unleash his knowledge and skill. Nick's other passions include music, art and writing. An accomplished pianist and singer since childhood. His artistry and passion is blended with everything he does.

Pasquale Caselle

Born and raised in Toronto, Pasquale received his training in Toronto and then moved to Italy. He has traveled the world doing his work in Italy, the Caribbean and North America. He has served as the creative director for numerous salons internationally and was instrumental in the planning and marketing of all aspects of salon operations, staff training and development as well as marketing a new line of hair related products.

Pasquale credits his success today to the experience he gained working in Milan and Rome alongside Italy’s elite hair experts. His European unique approach to cutting, coloring and styling techniques has made him a sought after hairstylist in North America and the Caribbean. Having such success in his profession, Pasquale finds great joy in being able to share his passion and art with you.

Pasquale divides his time between Italy, the Caribbean and Los Angeles. Currently he is busy with artistic and platform work with ITELY Hairfashion along with editorial work, consulting for the hair department for an upcoming TV show and creating custom hair pieces for his clients. His high profile clientele constantly keeps him jet setting. He has come to consider himself a citizen of the world.

More than 20 years of experience in the hair industry has expanded his expertise as an image consultant, platform artist and educator. Media exposure includes "New York Times",“Salon Magazine”, “Modern Salon”, “Canadian Hairdresser International”, “Wedding Bells”, “Woman’s Wear Daily”, “Martha Stewart Weddings” and “Playboy”. Appearances on “Breakfast Television”, “Eye on Toronto”, and “CFTO News”, “BBC News UK”. Pasquale has created individual looks for "Tosca Delfino Swimwear Look Book", VH 1’s hit show "Hit the Floor”, "Ines di Santo", “Miss Italy”, “Miss Universe”, “Canadian Bridal Shows” and "Miami Fashion Week".

Always on the cutting edge of fashion, his years of international experience and talent in many aspects of the hair industry has given him insight and understanding of individual clients wants and needs which contributes to his success as a sought after hairstylist.

Stephe Sturman

A national educator with ITELY Hairfashion since 1999, Stephe has appeared on stage and in classrooms internationally. He has served as director for New York State Cosmetology Association’s Artistic Design Team and National Cosmetology Association’s Hair America, and is certified by the American Board of Certified Haircolorists. His work has appeared in book, poster, technical and video form.

He loves sharing his knowledge of color and texture, with insights that will make you feel fully at ease, whether perming for Beach wave texture, relaxing or reshaping unwanted curl or performing that corrective color you’re unsure of. Knowing how it works makes all the difference.


Advantages of COLORLY 2020



COLORLY 2020 - Theory



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